原文内容
What’s the hardest thing about selling shoes online? Making sure your customers get the right size. At FTSY, our goal is simple: shoes that fit, every time.
With an easy to use interface, FTSY for Brands lets you add size recommendations to each product page of your store giving your customers confidence that your shoes will feel as good as they look!
How It Works
Let’s say you’ve got 3 styles of shoes for sale on your site.
Style A fits a little loose, you recommend customers size down in that style.
Style B fits true to size, you recommend customers buy whatever size they’re typically most comfortable in.
Style C is a little snug, you recommend customers size up in that style.
You know that offering fit advice will reduce returns and drive sales, so it’s important that you add notes to each product page to help customers pick the right size. However, managing all of these edits requires a lot of work and it’s likely a note placed in the product description could be missed by customers.
Here’s where FTSY for Brands comes in. We’ve made size recommendations as simple as:
Install our free app
Place a code snippet on your product template
Enter size adjustments per product in our easy to use UI. In our examples above, Style A would get a “-1” or maybe “-0.5” and Style C would get a “1” or “0.5”.
That’s it! Now the product detail page for Style A will include the following copy, “In this style, we recommend ordering one size down” and the product detail page for Style C will include, “In this style, we recommend ordering one size up”. And, the product detail pages for any products that you don’t enter a size adjustment for will include the line, “This style fits true to size.”
There’s no easier way to increase customer purchase confidence, reduce returns, and drive repeat orders!
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