Sell on Instagram
Give shoppers a way to buy from your store on Instagram by tagging products in your photos. Use the Instagram channel to connect your Facebook products to your Instagram account. Tag up to 5 products per photo and let customers check out without leaving Instagram. Once you’ve tagged products in 9 posts, a shop tab will show up on your profile that lets shoppers browse your shoppable posts—all in one place. You can also choose to further the reach of your tagged posts using Instagram's sponsored post ads.
With Shopify and the Instagram channel, you can:
add Instagram product tagging to your Instagram business profile
connect your store’s Facebook product catalog to your Instagram business profile
add shopping tags to your posts & stories and let customers purchase from your online store without leaving Instagram.
fulfill orders placed on Instagram
Eligibility requirements
To use the Instagram channel, you need to:
have the Facebook channel
be an admin for a Facebook Page approved to sell on Facebook
have the online store channel
have an Instagram business profile
be located in one of the eligible countries