Automate Your Facebook Ads Scaling
If you use Facebook to promote your products, you should be already familiar with the concepts of custom audiences, lookalike audiences, retargeting, split testing, audience breakdown...
These concepts are vital when optimizing and scaling your ads.
However, the process of working with audiences and launching new ad sets manually is very tedious, takes a long amount of time and quickly gets messy, to the point where you get too lazy to do it, ending up missing out on great opportunities.
This is where Scalify comes into play.
Scalify completely eliminates the tedious manual work so you can save hours of daily boring tasks and scale your ads as hard as you want. In just a few clicks, you can automatically...
Create Customer Lifetime Value Based Lookalike Audiences
Target people who are similar to your existing customers. These people will more likely purchase from you as they share the same interests and behavior of your customers.
You can also add an LTV (lifetime) filter to only match the high spending customers.
Create Website Traffic Lookalike Audiences
Use your previous website traffic data to create Lookalike Audiences of visitors who have viewed your product, clicked add to cart, initiated checkout, added payment info or purchased. Scalify also supports multiple pixels for data collection and optimization.
Create Video Views Lookalike Audiences
Use data from your video views to run ads targeting people who are interested in your products. Usually, people who completed watching your video are the most interested ones. Running an ad to a lookalike audience of those people is a smart idea.
Retarget Potential Customers
Retarget potential customers who have already showed interest in your product, by watching your video, or by taking an action on your site without completing the purchase, using the page post you choose to preserve enagement.
Dynamic Product Retargeting Ads
DPA retargeting ads target shoppers with a dynamic carousel to remind them of products they viewed but didn't buy. Big companies like Amazon and ebay do this all the time as they are ones of the most powerful ad strategies.
Automatically Create Custom Conversions
Custom Conversions allows you to track specific actions people take on your store for specific niches and products you have. With Scalify, you can create Facebook Custom Conversions easily without having to fiddle around with content IDs.
Run Ads to Custom and Lookalike Audiences
In just a few clicks, you can create hundreds of unique Lookalike audiences and target each one in its own ad set. Gone are the days where you had to sit and create your audiences manually. With its powerful backend processing algorithm, Scaling your Facebook ads is now a walk in the park.