Social Media Analytics
ThoughtMetric gives you analytics on all of the social media marketing channels that you use. We integrate with Facebook, Instagram, Twitter, Facebook Ads, and Twitter Ads, (Snapchat and Pinterest coming soon) to give you a consolidated view of your marketing campaigns across social media platforms.
Track the full funnel from impressions all the way to revenue
Track both organic and paid marketing
Discover your highest performing campaigns in terms of revenue, customer LTV, orders, and products sold
Find the most profitable content and channels to maximize ROI
Organic Post Tracking
ThoughtMetric tracks orders that originate from organic social media posts to help you discover the true ROI of your organic marketing campaigns. Track the revenue generated by Facebook and Instagram shop tagged posts.
Ad Campaign Tracking
Monitor social media ad performance in a consolidated convenient dashboard. Measure ad campaigns with traditional metrics like clicks, CTR, and ROAS, but enhance that with Ecommerce specific metrics like customer LTV, new/returning customer %, orders, products, and revenue.
Advanced Attribution
ThoughtMetrics advanced attribution algorithms match orders and customers back to the specific ad or social post they came from. This means you can see which customers originated from a specific campaign, and what the average customer LTV for that campaign is. Products are also attributed back to campaigns to allow for product based campaign analysis.
Super Easy Set Up
Simply link your social media accounts and your Google Analytics account and you will be up and running in 5 minutes. No complicated tracking pixels to install or tracking parameters to use. Once you connect your accounts, our system automatically populates with a years worth of marketing and ROI data.