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Are you social?
Most customers today spend their time on social media. Having an active social media account is one of the top ways to gain customers. You can market new products and promotions to them, and it's easy for existing customers to become repeat customers, as well as share with their friends so that you can gain new customers!
But with so many social media accounts to access, how can you be sure your clients are able to find you? Those tiny social icons on your store that get lost in the footer?